![]() Your campaign settings, like your budget and bid.Google Ads’ pricing - or how much Google charges your company directly - depends on: Typically, businesses can expect the following costs from Google Ads: Campaign and ad settings, like budget, bid, keywords, and targeting.The following factors determine Google Ads’ costs: ![]() For example, the average CPC for the Google Search Network is $1 to $2 while the average CPC for the Google Display Network is $1 or less. ![]() The average cost to advertise on Google depends on factors like your industry, campaign targeting, and ad network. In a rush? Use our cheat sheet to Google Ads pricing for a summary: How much does it cost to advertise on Google? If you’re looking for professional help managing your ad spend on Google Ads, contact us online to learn how our award-winning team can help!Ĭalculate Your CPC Your cheat sheet to Google Ads pricing
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